The technology landscape is changing withevery passing year. More people than ever before areonline (4.53 billion, or 58.8 percent of the world's population to be exact) and the ways that people are accessing the web all over theworld are changing, too.

VIA Mobile Phones & Portable Devices Driver
Via Mobile Phones & Portable Devices Drivers

However, this isn't the only way the digitalworld is changing. Thanks to new devices, the desktop computer is no longer theprimary way people access the internet. Instead, they're turning to theirmobile devices and the data seems to show that trend will only continue, asmore and more people around the globe primarily use mobile devices to getonline.

Statista compiled data about mobile phone web access and found that since 2013, the share of global web pages accessed via mobile phones has more than tripled. To be more specific: Mobile phones made up 16.2 percent of worldwide traffic in 2013. In 2019, 52.2 percent of traffic came from mobile phones. Stock trading via mobile phones grows during lockdown; Marriott Int'l, Mumbai Indians enter 3-year sponsorship deal; Speedy blazes through his exams, but what does it have to do with. Explore current deals on cell phones, devices, and accessories, and discover our latest deals when you switch to a T-Mobile Magenta® plan!

Over the past decade, the share of trafficcoming from mobile has shot up, but in 2018 and 2019, that number has heldsteady at 50 percent, suggesting we may have reached the new normal.

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Read on to learn how the desktop versus mobilelandscape has changed since 2013, and how we expect it to keep changing in thefuture.

Mobile versus desktop usage in2019 compared to 2013

In 2019, mobile usage was at an all-time high,although it was only slightly higher than the year before. Here are the mobileversus desktop usage statistics you need to know.

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Combinedweb traffic worldwide in 2018 compared to 2013

If we want a broad, big-picture look at howmobile web access has changed over the last five years, we can look at thetotal percentage of global websites accessed via mobile phones from 2013 to2018.

Statista compiled data about mobile phone webaccess and found that since 2013, the share of global web pages accessed via mobilephones has more than tripled. To be more specific:

Mobile phones made up 16.2 percent of worldwide traffic in 2013.
In 2019, 52.2 percent of traffic came from mobile phones.

It's important to note that this datarepresents only mobile phones, andnot other mobile traffic, like tablet traffic, which also increased in the sameperiod of time.

Now, as we dive deeper into desktop versusmobile web access, we'll look at specific types of internet use, includingsearch engines, media consumption and e-commerce, and how much of the trafficin each of those areas comes from mobile users versus desktop users.

Organicsearch engine visits in 2018 compared to 2013

Statista analyzed the mobile share of organic visits tosearch engines over the last five years, finding a huge increase in mobile'sshare of all visits between 2013 and 2018. Here are some highlights:

In Q3 of 2013 saw 27 percent of organic search engine visits coming from mobile devices.
In Q4 of 2013, mobile0019s share of organic visits jumped to 33 percent.

It naturally follows that six years later, in2019, mobile devices had a much higher share of organic traffic to searchengines:

In Q3 of 2018, the mobile share of organic search engine visits was nearly 32 percent higher than in the same quarter of 2013: 56 percent.
In Q4, it was 58 percent, dipping slightly after reaching 60 percent in Q3.

That means that in addition to the nearly 30percent increase in the last six years, mobile traffic to search engines isstill overtaking desktop traffic, albeit at a slower rate of growth than in2013.

Time spent per day on media in 2019compared to 2013

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Statista also compared the amount of timepeople have historically spent consuming media on different types of deviceseach day. This includes social media, video streaming, music, ebooks and othertypes of online media.

Unsurprisingly, between 2013 and 2019, timespent on media on a desktop has declined slightly. In the same period of time,time spent on media on a mobile device has sharply increased.

Here is a breakdown of the stats:

Desktop users spent an average of 144 minutes per day consuming media from their desktops in 2013.
By 2019 desktop users were down to an average of 128 minutes per day of media consumption.
Mobile users, on the other hand, averaged just 88 minutes per day consuming media on their mobile devices back in 2013.
By 2019 the amount of time the average person spent consuming media on a mobile device daily was up to 203 minutes per day. This means that desktop media consumption declined by around 11 percent over those five years. Meanwhile, mobile media consumption increased by more than 130 percent.
In 2013, average daily media consumption on mobile devices was around 39 percent lower than on desktops.
By 2019, media average daily media consumption on mobile devices had actually surpassed desktops by nearly 37 percent.

Conversion rates for onlineshoppers in 2019 compared to 2013

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The one area that's been studied recently thatdoesn't show mobile handily surpassing desktop use is in online shopping.

While conversion rates for online shoppershave increased on all devices over the last five years, conversions on mobileare still lagging far behind 'traditional' conversions or those that happen ona desktop. Here are some stats:

In 2013 desktop online shoppers had an average conversion rate of 3.34 percent. By 2019, that had increased to 4.14 percent.
In 2013, mobile online shoppers had a conversion rate of just 1.14 percent.
In 2019, that had improved to 1.53 percent, which is actually a .03 percent decrease as compared to 2018, suggesting shoppers are perhaps getting even more tired of all the ads and other marketing communications being sent to their phones.

This seems even more plausible when weconsider that desktop conversions improved from 2018-2019, suggesting that whenpeople are on a desktop device, they are more intent on buying, whereas clickson a mobile device might simply come from pure curiosity, browsing to kill timeor perhaps even an accidental tap.

However, another possible reason for theslower mobile growth in ecommerce conversions than in other areas is the factthat 90 percent of mobile device use is spent in apps,and online shopping apps haven't seen huge growth until the last couple ofyears. Looking at all the data above, you can see that the fastest growth ratesfor mobile internet use happ